at://jaystevens.me/app.bsky.feed.post/3lcquflc2tk2t

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{
  "$type": "app.bsky.feed.post",
  "createdAt": "2024-12-07T23:35:44.094Z",
  "langs": [
    "en"
  ],
  "reply": {
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  "text": "A great example is what happened to Albert Schweitzer.\nDo average people today know who that is? No.\n\nBut rather than encourage people to learn, Disney saw the chance for New IP and made Alberta Falls.\n\nNow \"Schweitzer Falls, named after Dr. Albert Falls\" isn't a dumb joke. It's IP™. It's Lore™."
}